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If you’re just starting to look at marketing automation platforms, the natural question is, how is this different from what we’re already doing? Marketing automation platforms have a lot of myths floating around what they can and can’t do. If you’re looking for some clarification about what is and isn’t true, read on! Here are […]

Something we often hear from clients struggling with a newly minted automation tool is this: “I made the switch and it seems like I just have a more expensive email marketing tool.” We get it. The excitement of implementing a new software tool is gone, the training is over, and now it’s just you and […]

Data Quality Is A Challenge for Marketers Using a MAP Thursday, May 14th 2015, TWIN CITIES, MN: Leadous, the Twin Cities’ premiere marketing automation services company, today announces a partnership with Salesforce.com, a move that shows Leadous’ continued dedication to supporting marketing success in the MAP marketplace. This partnership takes Leadous’ consulting offerings to the […]

The Sole Marketo-Only Services Provider in the Twin Cities THURSDAY, APRIL 22nd, 2015, TWIN CITIES, MN: Leadous, the Twin Cities’ premiere marketing automation services company announced a partnership with Marketo in support of its Twin Cities based deployments. This partnership symbolizes Leadous’ dedication to bring expertise and experience to the local Marketo install base, helping […]

Gone are the days where sales is short on quality leads, where marketing has to manually set up a batch and blast email campaign to every email address it can find and hope someone takes the bait, or where executives have to wonder how they’ll make their quarterly revenue goals. Good riddance to that! And […]

Company Helps Organizations Grow Their Pipeline By Improving MAP Strategies THURSDAY, MARCH 12th, 2015, TWIN CITIES, MN: Leadous LLC officially launches as the Twin Cities’ premiere marketing automation strategy company. Leadous focuses on companies looking to define their lead generation strategy, implement a marketing automation platform (MAP) and drive growth for sales. MAP solutions are […]
Squeeze the Most from Your Email Performance: A Data-Driven Path
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Leadous content is designed to reduce ambiguity around platforms, scope, delivery, and adoption. The goal is not more noise. The goal is better judgment, stronger execution, and clearer tradeoffs.
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