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Multi-Attribution, Insights That Drive Results
Join Experts at Leadous For This Quarters Deep Dish On Multi-Touch Attribution MINNEAPOLIS | MN, February 22th, 2022: Leadous, an eight-year platinum Adobe partner focused exclusively on Marketo Engage, is hosting an expert-led virtual Deep Dish on February 22nd at 10 CST. All the knowledge you have been waiting on to dive into Multi-Touch Attribution in a focused […]
Knowledge is Power in Marketing Automation
Online and OnDemand Marketo Engage Training NOW AVAILABLE MINNEAPOLIS | MN, February 14th, 2022: Leadous, an eight-year platinum Adobe partner focused exclusively on Marketo Engage, has launched an online training platform to further support Marketo Engage users by making certifications, course access, and best practice knowledge all at their fingertips. The platform focuses on the […]
Talent at Your Fingertips Delivered from Leadous
Digital Marketing Staff Augmentation from the Experts MINNEAPOLIS | MN, February 8th, 2022: Leadous, an eight-year platinum Adobe partner, has a dedicated team focused on Staff Augmentation to deliver top talent for Digital Marketing and Marketing Automation roles. Their experienced team has strong relationships and a proven process to deliver the expertise needed for you, your Clients, […]
Leveraging Marketing Automation to Align Sales and Marketing
Executive Circle Series Featuring 6Sense and Andersen Windows Hosted by Leadous and Adobe January 19th, 2022 | MINNEAPOLIS: Leadous, a leading Adobe Platinum Partner, along with experts from 6Sense, Andersen Windows and Adobe, deliver an exclusive event to discuss how marketing automation can be leveraged to align marketing and sales to drive results. Attendees will join executive thought leaders on […]
Adobe Platinum Partner, LEADOUS, Ends 2021 at an All Time High
Marketo Focus Drives Growth MINNEAPOLIS, MN | JANUARY, 2022: Leadous, a eight year platinum Adobe partner focused exclusively on Marketo Engage, has exceeded key growth indicators in 2021 and is looking forward to an even stronger 2022. Leadous experienced the highest success in company history. Existing customers increased support and more new customers signed on to ensure they […]
Platform Migration
Movin’ on up. Marketers put so much effort into email marketing platforms over time that it seems like a daunting task to make the move to a more robust platform, and move everything. The question becomes is the trade-off worth it. To answer this question, a clear understanding of why the move is being considered, […]
The Best New Year’s Resolution? Marketo Engage™ Training
With the new year right around the corner the whole office is going to be filled with folks making resolutions to ‘Sharpen the Saw’ as Steven Covey would say. Whether you call it sharpening the saw or just practicing self-care, people commonly vow to drink more water, eat better food and get more sleep. One...
ABM and Marketing Automation – Name A More Iconic Duo. I’ll Wait.
Batman & Robin, Han Solo & Chewbacca, Will Smith & Carlton Banks, Marketing Automation (MA) & Account Based Marketing (ABM) — they’re all iconic duos but only one can leverage the power of your data to grow revenue across your key accounts. Combine the technology of a MA platform like Marketo Engage and the […]
Give Your Company the Gift of Sales and Marketing Alignment
The end of the year is an ideal time to revisit your lead lifecycle definitions or build a company-specific model that brings together management, marketing and sales with the hopes of more revenue for everyone in the new year. The lead lifecycle model is a valuable tool which is enhanced using a Marketing Automation […]
Lead Scoring – It’s Spooky
A quick search for ‘Lead Scoring’ tells you all about the methodology of assigning leads points for their demographic and behavior data to better qualify people for sales teams. Adobe has ‘The Definitive Guide to Lead Scoring’ and countless other docs to tell you what and how. They all agree and so do we, that without...
Finance Makes the World Go ‘Round
Have a finance department that is focused on cutting costs and being more efficient? We do too. (Hi Mike!) Finance leaders like ours are usually looking to streamline their processes and engagements. As business becomes increasingly more sophisticated, automation allows the Finance team to leverage the company’s existing investment in a Marketing Automation platform: […]
The Customer Is Always Right
The Role of Marketing Automation for Customer Service Teams As you know Marketing Automation plays a crucial role in the sales and marketing world, and automation in the customer service space can be a way to drive new value from your investment in a marketing automation platform like Marketo Engage. Since this business function […]
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Leadous content is designed to reduce ambiguity around platforms, scope, delivery, and adoption. The goal is not more noise. The goal is better judgment, stronger execution, and clearer tradeoffs.
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