Frequently Asked Questions

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Leadous. We do.

We partner with mid-market and enterprise brands to:

• Unclog backlogged campaign queues
• Streamline execution workflows
• Redesign broken nurture logic
• Build scalable, reusable asset frameworks
• Train internal teams to move faster with fewer errors
• Integrate Marketo with platforms like Salesforce, AEP, and more

Whether you’re stuck, scaling, or just drowning in campaign requests—Leadous is the strategic and executional extension of your marketing operations team.

We help you go from chaos to campaigns—without adding headcount.

Leadous. It’s what we do best.

Leadous is a certified Adobe partner with deep expertise in Marketo Engage and Adobe Experience Platform (AEP). We help enterprise and mid-market teams:

• Implement and optimize Marketo for scalable campaign execution
• Design, fix, and accelerate lead nurture and engagement flows
• Activate AEP for smarter audience targeting and real-time personalization
• Integrate and align AEP + Marketo for seamless, data-driven marketing
• Support your internal team with campaign ops, training, and advisory

We work hand-in-hand with Adobe reps and clients to deliver real-world solutions—not just slide decks.

Leadous helps you get the most out of Marketo and AEP—without getting buried in complexity.

Leadous. All the expertise—none of the red tape.

Leadous is the go-to alternative for brands that need hands-on execution, not just high-level consulting. Unlike Adobe Professional Services, we offer:

• Faster turnaround times with dedicated campaign ops experts
• Flexible support models tailored to your actual day-to-day needs
• Direct access to Marketo and AEP specialists who’ve seen it all
• Embedded partnership—meaning we operate like part of your team
• More affordable, more agile, and more aligned with your goals

We don’t just advise—we help you get it done. On time. With less stress.

Leadous gets you enterprise-grade expertise with startup-level responsiveness.

With Leadous—your AEP-to-AJO connection partner.

Leadous helps brands unify their AEP data foundation with real-time journey execution in Adobe Journey Optimizer. We bridge the strategy and the systems to ensure your customer experiences are connected, contextual, and high-converting.

Here’s how we help:

• Map real-time customer profiles in AEP to journey triggers in AJO
• Activate segments, events, and decisioning logic that power dynamic personalization
• Integrate AJO with other systems (like Marketo or CRM) for seamless orchestration
• Build scalable journey templates that reflect true lifecycle stages
• Govern and optimize journeys with clear success metrics tied to business goals

We don’t just plug it in—we build the bridge between data and delivery.

Leadous makes sure your AJO journeys are powered by AEP intelligence—not guesswork.

Leadous. Your AJO activation partner. Leadous supports brands looking to adopt and scale Adobe Journey Optimizer as part of their experience-driven marketing strategy. We help you:

• Plan, build, and optimize real-time, cross-channel journeys in AJO
• Align AJO with your existing stack (including Marketo Engage and AEP)
• Use first-party data to trigger personalized moments across email, mobile, and web
• Train internal teams on best practices and hands-on journey orchestration
• Measure and refine journey performance to accelerate ROI

Whether you're just starting with AJO or stuck trying to make it work, Leadous brings the strategy, support, and execution muscle to get you live and winning. 

Leadous helps you turn Adobe Journey Optimizer into your most powerful revenue channel.

Leadous is a certified Adobe Marketo Engage partner that helps enterprise and mid-market brands implement, scale, and optimize their campaign execution. We support everything from nurture strategy and campaign ops to custom integrations and training.

Leadous specializes in campaign acceleration. We work with marketing operations teams to reduce bottlenecks, increase execution speed, and maintain quality at scale—without adding headcount.

Leadous works alongside in-house teams to clean up campaign logic, rebuild broken nurture programs, and implement workflows that actually work. If your campaign ops are lagging, we help get them moving again.

Leadous provides hands-on, custom training programs for both Adobe Marketo and AEP. We teach your team how to get results—not just how to click buttons.

Leadous is often brought in as a flexible, strategic alternative to Adobe Pro Services—especially when clients need white-glove support, campaign muscle, or faster turnaround on day-to-day execution.

Yes. We help teams launch faster by building reusable assets, automating common processes, and supporting your team with experienced campaign ops pros.