Tag Archives: marketo training

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The Best New Year’s Resolution? Marketo Engage™ Training

With the new year right around the corner the whole office is going to be filled with folks making resolutions to ‘Sharpen the Saw’ as Steven Covey would say. Whether you call it sharpening the saw or just practicing self-care, people commonly vow to drink more water, eat better food and get more sleep. One of the more challenging dimensions of being your best self is keeping yourself mentally sharp. A great way to do that is take a course or learn a new skill.

Leadous offers plenty of ways for you and your team to freshen up knowledge, build a deeper level of understanding in a specific area or even get certified as a Marketo Certified Expert (MCE) or Marketo Certified Specialist.

  • MCE Certification Support – In 2022, Adobe’s most rigorous MCE test becomes the only route to certification. Leadous has helped people from all departments and across the country to gain certification.
  • Workshops – Give your entire team the gift of  Marketo Engage™ training in one of our signature workshops that dives deep into your company’s specific roadblocks and plans for success in 2022
  • Custom Courses – Start where you are and let our Marketo Certified Experts answer questions, provide context and advise on best practices. You determine the subject and we bring the resources and training assets you or your team needs.
  • Specialization Courses – Especially interested in strengthening knowledge in a certain area of Marketo Engage™? Currently there are 11 specializations and we can provide resources that are focused on your specific goals

1. Account-Based Marketing
2. Analytics Attribution
3. Analytics and Reporting
4. Customizing Creative Assets
5. Email Deliverability
6. Events and Webinars
7. Nurture and Engagement
8. Programs and Campaigns
9. Setup and Configuration
10. Social Marketing
11. Web Personalization

End 2021 with training that renews your team and brings recharged attention to the power of marketing automation. Let Leadous share our creative knowledge and training assets with you today. Contact Us for More on Marketo Engage™ Training

Event

Building up our Local Marketo Learning Community

The landscape of marketing is constantly changing. Being able to keep up with the pace of martech is vital to not only your career success, but the success of your company as a whole! Not a week (or a day!) goes by where we’re not learning something new.

Thankfully, you’re not alone on that journey. In the Minneapolis/St Paul area especially, we’re lucky to have a vibrant community for continued, supportive marketing learning. Supporting these communities and events isn’t only good for your career (hello, future promotion!) but it helps you streamline your day to day, expand your network, and improve your self confidence with your work. It’s a win – win – win!

Here’s just a few of our favorite ways to get involved and start boosting up your marketing education locally.

Minneapolis Marketo User Group

The Marketo User Group in the Twin Cities meets regularly as a community of Marketo users to share common learnings, collaborate and solve challenges face to face. Not local to the Twin Cities? Marketo User Groups exist in 50+ cities globally. There are even virtual groups you can join!

Hands On Marketo Workshops

If you’re ready to take it a step further and really hone in on the continuing Marketo education, Marketo holds deep dive workshops prepping for their certification exams. A Marketo expert will be in the Twin Cities to lead a 2-day interactive MCSA preparation workshop this summer. Learn how to use Marketo to solve real customer use cases and solution for the future. If you’re already a Marketo expert and are looking to take a dive into advanced uses of Marketo features and functions you should definitely check it out!

BMA Minnesota

The BMA Minnesota is a gathering of local B2B marketers to network, learn from each other and share best practices. They meet regularly around the cities for events, and our very own CEO, Tracey, volunteers as president of the Twin Cities chapter!

These are just a few of the many many ways to take part in building up the community of marketers (and Marketo users) locally in the Twin Cities.

Whether it’s joining the Minneapolis Marketo User Group, joining an upcoming workshop like the MCSA training, saying hi to Tracey at an upcoming BMA event, or even signing up for a Marketo training class at Leadous, we hope you’ll take advantage of the many opportunities to connect, learn and improve on your Marketo skills right here in the Twin Cities.

Are there other organizations or events that you’re a part of that we should know about? Let us know in the comments below, we’d love to hear more!