Training

 

Want to know how to run campaigns? Want to know how to log in and pull data or run reports? Want to become an expert? We offer a variety of ways to learn Marketo best practices, tools and techniques to guide you in your use of Marketo. Our approach allows you to cater your own learning path to the type of learning that suits you best.


DEEP DISH

Once a month over lunch, these complimentary sessions provide a deep dive into the latest and greatest Marketo features. These mini-workshops will give you an overview of the tool and enough information to determine if this is the feature for you.

Lunch will be provided (please indicate dietary restrictions when registering).

Topics  include:

  • Account Based Marketing
  • Web Personalization
  • Predictive Content and ContentAl
  • Revenue Cycle Modeler
  • Deliverability Tools
  • SEO
  • More to come…

Register here →

There is no cost for these sessions but seating is limited so register today.


MARKETO 101

Get a beginner level foundations and best practices training for organizing, building and managing campaigns on the Marketo platform. Training consists of classroom, workshop and customized 1:1 in instance training to give marketers the knowledge to execute on their marketing plans and drive results.

 

Prerequisites: Must be a Marketo customer with access to instance. Need Username and password and have tested login credentials to confirm access to Marketo.

 

Day 1:
Session 1: Admin/Set Up/Core Concepts
Session 2: Programs/Campaigns
Session 3: Asset Creation

 

Day 2:
Session 4: Reporting & Metrics
Session 5: Lead Scoring and Lifecycle

 

Day 3:
Session 6: Advanced Features
Session 7: Best Practices

 

The cost of training is $1500 per person.

 

Contact us for our training schedule.

 


CUSTOMIZED ONSITE TRAINING

Learning Marketo from scratch? Inherit an instance? Maybe you just need to brush up on your skills. We offer one-to-one customized training in your instance to help you maximize your investment. From campaign setup to reporting and everything in-between – let us know what you need and we’ll cater a learning path for you or your colleagues.

 

Quote available on request.

Get a refreshing perspective on driving quality leads by optimizing the value of marketing automation platforms (MAP).  Accelerate marketing performance by introducing integrated digital campaign management and lead generation initiatives that drive qualified leads to sales.  We work with organizations at the beginning and advanced stages of leveraging marketing automation. Everyone is ready for us to lead them.

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